How to Start Selling Art Online
One great strategy to start selling art online is to team up with an existing platform. This allows you to take advantage of an existing audience as well as existing sale tools. Knowing how to start selling art online can be tough. Each platform is slightly unique and attracts different clientele.
Before starting with these platforms, do your research and analyse which ones best fit your art practice.
Etsy: A great online marketplace for selling art, especially good for selling prints. It can give you exposure to the world of selling quickly while being very easy to use.
eBay: A massive online marketplace. Buyers are often looking for niche products. Great if your artwork targets certain interest groups.
Shopify: If you want to have your own branded site with a little bit more creatively and control, Shopify is an excellent choice. Using Shopify will give you easy access to advanced analysis, and allow you to have your own domain name.
Saatchi Art: The biggest and most premium art marketplaces online, boasting around 65,000 artists across the globe. Saatchi Art goes way beyond just selling art, they also organise art fairs and actively promote. In the beginning it may be a bit hard to achieve visibility, but if you consistently present your artwork you may end up getting featured, it could be a great boost in your career.
Selling art online is fun. All of these platforms provide the tools you need to start selling your art online. It’s just a matter of finding which platform works best for you. These sites are great to sit alongside your own website.